It seems like if what you’re showing is what you understand they find appealing and fun, then surely that’s what should be in the game. You give them that.
But instead, you give them something else that is unrelated to what they’ve seen on the ad? A gem matching candy crush clone they’ve seen a thousand times?
How is that model working? How is that holding up as a marketing technique???
They cover A B testing part in the video.
They also cover the marketing disconnect from the game devs.
I’m not sure how you came to the conclusion that the video misread it.
I also don’t care how you came to the conclusion so misread me all you want.