That wealth imbalance also pushes companies to force dumb shit like this on thier customers.
If Google were to just come out with a $10 a month plan that removed all the sleazy ways they try and profit from you, the overwhemling response would be “Oh great yet another subscription”, because these subscriptions have become a significant chunk of people’s income each month.
But what if greedy neoliberals hadn’t been pocketing our pay rises for $20 years and that subscription was functionally $1? Most people would be happy to blow $20 supporting 20 different content providers.
Unfortunately, their greed is insatiable. There’s always a room of executives doing their grubby little sums. “If people have $1, they probably have $2. We could double our profits! Then double our salaries!”.
Inflation just means “If rich people find out you’ve got more money, they’ll fuck you out of that too”.
The $1 will never be enough. They’ll keep charging more and more until people have nothing left to hand over. Then they’ll figure out more ways to squeeze a profit out of you. Manipulating you with ads, selling your private data, turning your body into expensive dogfood – whatever makes them a few more cents.
Well, eventually.
When Steam was first released, the running joke was “steaming pile of shit”. It was slow, unreliable and only a couple of shades of green away from the worst color in the world. People complained about the birth of “always online” games and about paying full price but not even getting a box with it.
It’s not exactly unassailable now either. It’s my platform of choice as a user but for indie developers, the 30% cut is brutal and last I used it, the Steamworks SDK was pretty rough. The app itself also has a lot of legacy bloat like a built in MP3 player.
It’s ahead of the rest but I think “good will, good prices and good features” might be an overly romantic take on “it’s where all my games already are”.