Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units,...
Yeah and to be fair 400-450k is still in the realm of $1.4bn in revenue. That’s pretty good for a new product in year 1 (and presumably the device is at least marginally profitable at the high price - if not it’s a gamble on the future). And sales like that for something that is basically an expensive proof of concept is pretty impressive.
That’s plan, not actual. I somehow doubt it’ll even reach that level; it’s trying to save face with investors.
While the tech is impressive, I’m surprised Apple didn’t do enough research beforehand to understand if there’s a market for chunky $3500 computer goggles. None of this is really new tech, and I’m sure the sentiment isn’t hard to find.
Apple’s, shareholder’s… Economists doing 8 balls of their secretaries chest. No body sane thought this was gonna sell like hot cakes.
Yeah and to be fair 400-450k is still in the realm of $1.4bn in revenue. That’s pretty good for a new product in year 1 (and presumably the device is at least marginally profitable at the high price - if not it’s a gamble on the future). And sales like that for something that is basically an expensive proof of concept is pretty impressive.
It’s also basically a dev kit. $1.4B is not nothing.
parts alone, maybe. with R&D factored in, probably not.
That’s plan, not actual. I somehow doubt it’ll even reach that level; it’s trying to save face with investors.
While the tech is impressive, I’m surprised Apple didn’t do enough research beforehand to understand if there’s a market for chunky $3500 computer goggles. None of this is really new tech, and I’m sure the sentiment isn’t hard to find.