shitty LLM-generated nonsense sites

It’s kind of impossible to filter these out computationally, regardless of brand. You pretty much need to run them through a bigger LLM than generated them, and the economics of doing that for every indexed site are obviously bad. Doing it by hand may or may not be workable, depending on how quickly you can detect bad domains versus how quickly a new domain can be put up.

It’s on us to figure out who’s trustworthy, and who just sounds authoritative, unfortunately.